Why Use the Win Rate Calculator?
Understanding your win rate helps identify areas for improvement in your sales process.
Formula
\(\text{Win Rate} = \left( \frac{\text{Won Deals}}{\text{Total Opportunities}} \right) \times 100\)
Real-world Comparison
| Industry | Average Win Rate | |—|—| | SaaS | 20% - 25% | | Agency | 30% - 40% | | Real Estate | 15% - 20% |
How-To Guide
- Enter the number of Won Deals.
- Enter the number of Total Opportunities.
- Click “Calculate” to see your Win Rate (%).
- View the charts for a visual breakdown.
FAQs
### What is Win Rate? Win rate is the percentage of total sales opportunities that result in a closed-won deal. ### How do you calculate Win Rate? Divide the number of won deals by the total number of opportunities and multiply by 100. ### What is a good Win Rate? It varies by industry, but typically 20% to 30% is considered standard. ### How can I improve my Win Rate? By qualifying leads better and improving the sales pitch. ### Should I include lost deals? Yes, total opportunities includes both won and lost deals. ### Is this tool free? Yes, our calculator is completely free to use.